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about

what is

design?

The word ‘design’ is used in many ways in our day-to-day lives. Design is not exactly art, and it’s not really science either. It takes elements from both.

Design is the conceptualization and creation of new things: ideas, interactions, information, objects, typefaces, books, posters, products, places, signs, systems, services, furniture, websites, and more.

To quote Steve Jobs: “Design is not just what it looks like and feels like. Design is how it works.”

disciplines

what is colour design?

There are only a few more important things in design than the use of color. Having the knowledge of the effects of color is an invaluable tool in the hand of a designer: simply changing the hue or saturation of a color can create a completely different reaction or feeling. It is a science and art in itself, and people build entire careers on color theory.

“People decide whether or not they like a product in 90 seconds or less. 90% of that decision is based solely on color.”

  • Color Consultant
  • Brand Consultant
  • Color Specialist
  • Interior Designer
  • Interior Design Consultant
  • Interior Decorator
  • Design Consultant
  • Property Stylist
  • Color Selection Coordinator
  • Showroom Consultant
  • Design Assistant
  • Décor Designer
  • Stage Scenery Designer
  • Paint Technologist
  • Painter 
  • Decorator 
  • Textile Technologist

disciplines

what is digital design?

Digital design is any design that is created to be interacted with on a digital interface. Digital designs are crafted specifically for devices, taking into account factors like user experience, interactivity, differences in screen size, and more. In short, they are often designed to be used rather than read.

While graphic design focuses mostly on static designs, digital design involves movement, such as animation, interactive pages, and 2D or 3D modeling.

  • Digital Designer
  • Graphic Designers
  • Web Designers
  • App Designers
  • Ux Designers
  • Ui Designers
  • Product Designers
  • Interaction Designers
  • Animators
  • Broadcast Designer
  • Digital Content Producer
  • Motion Graphics Designer
  • Visual Effects Artist
  • 3d Artist
  • Game Artist
  • Character Designer
  • Creative Director
  • Art Director
  • Illustrator
  • Branding & Identity Designer
  • Title Designer

disciplines

what is fashion design?

Fashion design is a form of art dedicated to the creation of clothing and other lifestyle accessories. Fashion design is influenced by cultural and social latitudes, and has varied over time and place. 

Fashion designers work in a number of ways in designing clothing and accessories; and, because of the time required to bring a garment onto the market, must at times anticipate changing consumer tastes. 

  • Fashion Designer
  • Apparel Fashion Designer
  • Clothing Designer 
  • Clothing Fashion Designer
  • Accessory Fashion Designer
  • Fashion Designer
  • Fashion Buyer
  • Art Director
  • Fashion Journalist
  • Textile Designer
  • Pattern Maker
  • Costume Designer
  • Visual Merchandiser
  • Brand Manager
  • Fashion Illustrator
  • Tailor
  • Trend Analyst

disciplines

what is graphic design?

Graphic design is a craft where professionals create visual content to communicate messages. These visuals can be as simple as a business logo, or as complex as page layouts on a website.

Graphic design is composed of many fields and specializations, ranging from print and web design to animation and motion graphics.

  • Graphic Designer
  • User Experience (Ux) Designer
  • Web Designer
  • Art Director
  • Creative Director
  • Art Production Manager
  • Package Designer
  • Brand Identity Developer
  • Visual Journalist 
  • Logo Designer
  • Interface Designer
  • Web Designer
  • Multimedia Developer
  • Content Developer
  • Design Strategist
  • Service Designer
  • Illustrator

disciplines

what is industrial design?

Industrial Design (ID) is the professional practice of designing products, devices, objects, and services used by millions of people around the world every day.

Industrial designers typically focus on the physical appearance, functionality, and manufacturability of a product, though they are often involved in far more during a development cycle. All of this ultimately extends to the overall lasting value and experience a product or service provides for end-users.

  • Industrial Designer
  • ​​Ceramic Designer
  • Furniture Designer
  • Glass Designer
  • Textile Designer
  • Design Engineer
  • Graphic Designer
  • Project Manager
  • Product Designer

disciplines

what is interior design?

Interior design is all about how we experience spaces. It’s a powerful, essential part of our daily lives and affects how we live, work, play, and even heal. Comfortable homes, functional workplaces, beautiful public spaces—that’s interior design at work.

Interior design is a project that defines how a space will function, how it will look, and how it will appeal to the senses. It should fit the needs, cultures, and lifestyles of those that inhabit it.

  • Interior Decorator
  • Interior Stylist
  • Soft Furnishings Consultant
  • Real Estate Home Stager
  • Events and Installation Designer
  • Virtual Environment Designer 
  • Retail Design Consultant
  • 3D Computer Modelling Consultant
  • Innovative Home Technology Consultant 
  • Property Stylist
  • Housing Solutions Strategist

disciplines

what is textile design?

Textile design is the process of planning and producing a fabric’s appearance and structure. Textile designers dream up designs that are woven or knitted into cloth or printed on fabric. They might suggest types of thread to weave together for a specific look and feel or create patterns that adorn a fabric surface. 

Finding application in various fields such as fashion, home decor, lifestyle, automobile, and other service industries, textiles form a substantial part of our daily interaction with the tangible world.

  • Clothing/Textile Technologist
  • Colour Technologist
  • Illustrator
  • Interior And Spatial Designer
  • Fashion Designer
  • Textile Designer
  • Pattern Maker

disciplines

what is user experience design?

User experience (UX) design is the process design teams use to create products that provide meaningful and relevant experiences to users. This involves the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability, and function.

UX designers combine market research, product development, strategy, and design to create seamless user experiences for products, services, and processes. They build a bridge to the customer, helping the company to better understand — and fulfill — their needs and expectations.

  • Ux Designer
  • Digital Designer
  • Interaction Designer
  • Front-End Developer
  • ​​interactive Media Designer
  • Information Architect
  • Mobile Interface/Application Designer
  • Online/Digital Producer
  • Web Designer
  • Usability Tester
  • Product Designer
  • Digital Producer
  • Online Producer

disciplines

what is user interface design?

UI refers to the actual interface of a product; the visual design of the screens a user navigates through when using a mobile app, or the buttons they click when browsing a website. UI design is concerned with all the visual and interactive elements of a product interface, covering everything from typography and color palettes to animations and navigational touchpoints (such as buttons and scrollbars).

UI brings together concepts from interaction design, visual design, and information architecture.

User Interface Design is a crucial subset of UX. They both share the same end goal—to provide a positive experience for the user—but UI Design comprises an entirely separate leg of the journey.

  • User Interface Designer
  • UX Designer
  • Visual Designer
  • Interaction Designer
  • Motion Designer
  • UX Researcher

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